Marathon Strategies

View Page


The best way to respond to a crisis is to anticipate and be prepared for it in the first place. From developing proactive media outreach strategies to mitigating crises and generating original content, Marathon helps our clients plan for and manage any reputational issue that might impact an organization.

  • Crisis and issues management programs, protocols, tools, and training aimed at minimizing the impact and shortening the lifespan of a negative news cycle.
  • Real-time and around-the-clock access to client account leads and senior leadership to provide thoughtful communications counsel and strategy when and where you need it.

Three Guiding Principles For Companies When It Comes To Communicating A Crisis

Many companies — particularly those without crisis communications protocol in place or the round-the-clock support necessary to manage response efforts — have suddenly found themselves flat-footed in a fire, and by no fault of their own.

Marathon Minute

Crisis communications during COVID-19

“The problem is that many companies don’t have crisis communication plans in place. The good news is it’s not too late to correct course.”

-Phil Singer, Marathon Strategies CEO

Let us know how we can help you, and we will be in touch.